Can provide you with more precise data and make you notice sudden increases in subscribers, or posts that collectd likes in an unfortunate way, for example. For Lauren Dubinsky , director of The Variable, the vision for successful influencer marketing is long-term. She actually considers that it is more interesting to collaborate with creators, for several posts than to appeal to them for the sale of a particular product. This is also a technique that we find more and more, with influencers who promote products (or services) of the same brand, on several occasions. We can take the example of the most followd user of the network.
The footballer Cristiano Ronaldo, who collaborates with the company CLEAR. Paid partnerships of Cristiano Ronaldo, with the company Clear. Instagram, the only one who fax list can answer? The purchase of followers or commitment to third-party applications indirectly represents a loss of money for Instagram; inded, the solutions providd by the social network around advertisements, or sponsord content in order to gain visibility, are less exploitd by users. But it is a problem for which he is not the only culprit. “It is not possible to rely on Instagram alone to solve this trend of fake users.
Engagement and fake users are like an arms race. When Instagram creates a sophisticatd algorithm to spot fraudulent intentions, a way to divert it is immdiately studid. Then the fraud climbs again. If brands and agencies wait for Instagram to fix the problem, the problem will never go away. » Sean Spielberg, co-founder of Instascreener Direct solutions, at the level of its algorithm, have been considerd by Instagram, but they have each time been circumventd. However, some new measures of the social network have indirectly contributd to its improvement.